CI: Brand Design

Catalina Ibarra
The goal was to create a brand identity for all types of use, either for floor plan documents or the architecture office itself. The final proposal focused on making something simple and using a sober but yet vibrant color palette.
For the logo, the idea was to create the perfect union between the name and surname, made up from straight lines and circles, playing also with the background figure. The choice of colors has to do with Catalina’s personal favorites and the dynamism that she has developed over the years.
Project Date: 10/07/2020
Location: Germany
Year: 2020
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